Designer, creative thinker, and builder of brands and experiences.
I’m Tyler Grazio, a multidisciplinary designer working at the intersection of brand identity, environmental design, and the built environment. My approach combines strong concepts with a rigorous exploration of typography, materiality, and visual language to create experiences that connect people to place.
My work spans hospitality, workplace, retail, residential, higher education, pharmaceuticals, and mixed-use environments; from brand strategy and identity to environmental graphics, placemaking, signage and wayfinding. I believe the strongest experiences are thoughtful at every scale; built around a clear idea and brought to life through details that feel intentional, authentic, and memorable.
KELLY’S ROAST BEEF
Refreshing a New England
icon for its next generation
of growth.
BURLINGTON EAST + WEST
Creating one connected
identity for a workplace
campus divided by I-95.
HOTEL SAINT CLAIR
Reimagining a chain hotel as
a boutique experience on
Chicago’s Magnificent Mile.
1200 CROWN COLONY
Transforming a dated office
building into a modern workplace
rooted in Quincy’s history.
From brand identity to the built environment.
I develop brands as connected experiences; bringing strategy, identity, environmental design, placemaking, and creative execution together to create meaningful connections between people and place.
Built Environments
Concept Direction
Interior Design
FF&E, Materials, Finishes
Signage & Wayfinding
Art, Murals, Graphics
Brand Identity Design
Naming
Logo
Messaging
Color & Typography
Imagery & Graphics
Brand Guidelines
Creative Execution
Websites
Campaign Development
Digital Collateral
Marketing Collateral
Packaging
CONTACT